G shock Novelties

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G-Shock News and Limited Editions

G-Shock Watches New Arrivals

Latest G-Shock Watch Releases

Limited Editions G-Shock Watches The story of one of the toughest and best value watches in the world begins in the early 1980s, when the Japanese inventor, Kikuo Ibe, was beginning to wear the watch that his parents gave him. They gave it as a high school graduation present when it slipped out of his hand and onto the hard surface floor, where it promptly shattered.

After launching more than 200 prototype G-shock watches from rooftops and third-floor windows, Ibe and his team finally cracked the code for shock resistance. The secret to the design was to create a urethane (rubber) base, which allows the module to float between the 3 specially designed shock absorbers. layers to protect the module from even the harshest impacts. In essence, making the watch shockproof.

More than 40 years after its launch, the success of G-shock is overwhelming. It has sold more than 100 million watches around the world and has been part of the lives and adventures of the people who enjoy it on a day-to-day basis.

But instead of falling asleep on the success of this great watch, G-shock presents us with the latest developments every year, and special or limited commemorative editions that make the recognition of one of the most important watches in the world grow more and more. history of international watchmaking.

G-Shock News and Limited Editions

If you are looking for a new or limited edition G-shock watch, contact us or visit our stores in Madrid, and especially our official G-shock boutique at Calle Goya 55 in Madrid.

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